Social Media Marketing Manager Job at Zion Health, San Mateo, CA

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  • Zion Health
  • San Mateo, CA

Job Description

Company Overview

At Zion Health, we’re redefining body care with clean, clay-based solutions that prioritize clean, effective ingredients. We’re seeking a Social Media Marketing Manager to join our team and drive growth through influencer partnerships, ad space optimization, and innovative social campaigns.

Position Overview

The ideal candidate is a creative visionary with a data-driven mindset who knows how to turn strategies into measurable results. You’re someone who understands the power of storytelling, the intricacies of ad placements, and the nuances of influencer collaborations. You’ll be at the helm of our social media presence, ensuring that every post, partnership, and campaign aligns with our brand’s mission and fuels revenue growth.

Key Responsibilities

  • Strategic Planning: Develop, implement, and execute data-backed social media strategies that align with revenue goals and enhance brand visibility.
  • Influencer Marketing: Identify, negotiate, and manage relationships with influencers who align with our brand ethos, ensuring maximum ROI.
  • Ad Space Mastery: Optimize paid ad campaigns across social platforms, leveraging targeting tools to maximize engagement, conversions, and revenue.
  • Content Creation: Collaborate with creative teams to produce compelling, on-brand content that resonates with our target audience.
  • Performance Analysis: Track, analyze, and report on campaign performance, making data-driven adjustments to exceed KPIs.
  • Trendspotting: Stay ahead of industry trends, emerging platforms, and competitor strategies to keep Zion Health at the forefront of social media innovation.
  • Community Engagement: Foster a loyal online community by responding to comments, messages, and feedback promptly and authentically.

Qualifications

  • Experience: Proven track record in social media marketing with a focus on revenue growth, influencer collaborations, and ad management.
  • Detail-Oriented: Exceptional attention to detail and organizational skills to manage multiple campaigns simultaneously.
  • Creative Vision: Out-of-the-box thinker with the ability to craft compelling narratives and innovative strategies.
  • Data-Driven: Strong analytical skills with proficiency in social media analytics tools and platforms.
  • Leadership: Ability to manage teams and collaborate cross-functionally to execute campaigns effectively.
  • Technical Expertise: Proficiency in tools like Meta Ads Manager, Google Analytics, and influencer outreach platforms.
  • Communication: Strong written and verbal communication skills, with a keen ability to align messaging with brand voice.

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